NEW YORK (Yosefardi) – Philip Morris International Inc. (PMI) sold 78.3 billion units of cigarette in Indonesia in second quarter of this year, increased by 3.5%.
The total cigarette market is estimated to increase by approximately 4% for the full-year 2013.
PMI’s shipment volume in the quarter of 28.2 billion units increased by 6.0%. PMI’s market share increased by 0.9 points to 36.1%, driven notably by machine-made, low-tar low-nicotine (LTLN) Sampoerna A in the premium segment, up by 0.3 points to 14.0%, and machine-made, LTLN mid-price U Mild, up by 1.3 points to 4.3%.
Market share of the hand-rolled, full-flavor Dji Sam Soe in the premium segment decreased by 1.0 point to 6.8%. Marlboro’s market share increased by 0.7 points to 5.4% and its share of the “white” cigarettes segment, representing 7.1% of the total cigarette market, increased by 5.9 points to 76.2%.