JAKARTA (Yosefardi) – PT Surya Citra Media Tbk (SCMA) targets its revenue from advertisement to grow by minimum 15% this year, mainly supported by advertisements for the elections.
This kind of advertisement will only be published in one month but could contributed 15% of total company’s revenue. SCMA has 2 units of television operators, PT Surya Citra Televisi (SCTV) and PT Indosiar Visual Mandiri (IVM).
SCMA said in 2013, its revenue from adverstisement is expected to grow by 12-15% to Rp3.06 trillion-Rp3.14 trillion, compared to Rp2.73 trillion in 2012.
At 10.27 am Jakarta time, SCMA lost 1.34% to Rp2580 per share. While its parent company, Elang Mahkota Teknologi (EMTK) was traded flat at Rp5700.